4/25/2025 - WATCH OMOQ #54

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    • About
    • Book
      • Book Ordering
      • Book Reviews
      • Book Content
    • Consulting
      • Consulting Menu
      • Surfing
      • Snorkeling
      • Scuba Diving
    • Workshops
    • Testimonials
    • Podcast
      • One Minute One Question
      • Podcast Season 5
      • Podcast Season 4
      • Podcast Season 3
      • Podcast Season 2
      • Podcast Season 1
      • Audio Podcasts
      • Guest Appearances
    • Chamber Luncheons
    • Lunch and Learn Menu
    • Blog
    • Contact
  • About
  • Book
    • Book Ordering
    • Book Reviews
    • Book Content
  • Consulting
    • Consulting Menu
    • Surfing
    • Snorkeling
    • Scuba Diving
  • Workshops
  • Testimonials
  • Podcast
    • One Minute One Question
    • Podcast Season 5
    • Podcast Season 4
    • Podcast Season 3
    • Podcast Season 2
    • Podcast Season 1
    • Audio Podcasts
    • Guest Appearances
  • Chamber Luncheons
  • Lunch and Learn Menu
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S3 | E105-E156

EPISODE #156 - AIRED 10/13/2022

EPISODE #156 - AIRED 10/13/2022

EPISODE #156 - AIRED 10/13/2022

HOW TO MONETIZE CUSTOMER BEWILDERMENT


This “3 Biz Tips in 5 Minutes” show explores the money-making opportunities enveloped in customer confusion and shoddy client-engagement. 


What is happening with my order? Why doesn’t anyone get back to me? Who can I turn to for answers? Do these frustrating questions sound eerily familiar? The sad reality is that the information black hole has annoyed most of us at least once in our buying history! For many of us, the quiet of the communication wilderness is far too common! Quite simply, buyers and consumers deserve our timely information partnership. What if we could eliminate the majority of our competitors, and make more money by doing so? Join us for 4:54 to discover how we can monetize customer bewilderment by doing three, very simple things. 


LOST IN THE SHUFFLE

Artist: Yes

Track: “Long Distance Runaround”

Released: 1971

WATCH PODCAST E156

EPISODE #155 - AIRED 10/6/2022

EPISODE #156 - AIRED 10/13/2022

EPISODE #156 - AIRED 10/13/2022

BOOST PROFITABILITY & SATISFACTION WITH A SHARED LANGUAGE


This installment of “3 Biz Tips in 5 Minutes” zeros in on the internal and external benefits of a shared language culture.


Aligning internal operations with customer deliverables sounds easy. However, many companies trip and stumble by defaulting to a silo culture that can create internal confusion and customer alienation. Join us as we explore how “ICE” can lead to a shared language culture that produces increased profitability and customer satisfaction improvements. Thank you for spending these five minutes with us.


LOST IN THE SHUFFLE

Artist: Santana

Track: “She’s Not There”

Released: 1977

WATCH PODCAST E155

EPISODE #154 - AIRED 9/29/2022

EPISODE #156 - AIRED 10/13/2022

EPISODE #154 - AIRED 9/29/2022

THE PROFITABLE ROI OF 3P BIZ INSURANCE

 

We share an inexpensive, effective and rarely mentioned business insurance policy in this “3 Biz Tips in 5 Minutes” episode.


Unnecessary chaos and calamity? Consistent margin erosion? Continuous customer defections? Ugly balance sheets? If our businesses look and feel like this, we should consider taking out some 3P insurance? Join us for a fun, fast and foundational broadcast that zooms by so fast that your hot cup of coffee is still steaming when the show is over! If you take cream in your coffee, then you will be glad about our music track featured at the end of the podcast. Enjoy!


LOST IN THE SHUFFLE

Artist: CREAM

Track: “I’m So Glad”

Released: 1966

WATCH PODCAST E154

EPISODE #153 - AIRED 9/22/2022

EPISODE #153 - AIRED 9/22/2022

EPISODE #154 - AIRED 9/29/2022

THE ART OF BECOMING A TRANSACTIONAL SPONGE

  

This “3 Biz Tips in 5 Minutes” episode unfolds an easy process to gain valuable insights from situational observations. 


Business improvement ideas are everywhere! We just need to be open to soaking up and soaking in our own surroundings and experiences. Becoming a “Transactional Sponge” is the art of looking, listening, processing, and then taking away & transferring the lessons learned over to our businesses! This discipline can be simple, fun, refreshing, transformative and impactful. If we sincerely want to improve the results of our businesses, we need to strongly consider improving the “how” we do business! 


LOST IN THE SHUFFLE:

Artist: Peter, Paul and Mary

Track: “I Dig Rock and Roll Music”

Released: 1967

WATCH PODCAST E153

EPISODE #152 - AIRED 9/15/2022

EPISODE #153 - AIRED 9/22/2022

EPISODE #152 - AIRED 9/15/2022

THE MOUNTAINTOP VIEW WORTHY OF THE CLIMB

 

This “3 Biz Tips in 5 Minutes” episode traces a client-engagement mountain climb that ends with a breathtaking view.


Meeting customer wants and needs pour the concrete foundation that many of our businesses are built on. The best companies in the world bake in stated expectations, and then take aim at exceeding those expected deliverables. But what if we climbed one step higher? What if we surprised customers with a level of service rarely seen or experienced? What if we delivered a jaw-dropping, mountain top view that left customers wanting more? Join us for this quick ascension to the highest peak of customer satisfaction.


LOST IN THE SHUFFLE

Artist: Joe Walsh

Track: “Turn To Stone”

Released: 1974

WATCH PODCAST E152

EPISODE #151 - AIRED 9/8/2022

EPISODE #153 - AIRED 9/22/2022

EPISODE #152 - AIRED 9/15/2022

TURNING STRATEGY INTO REALITY WITH BUSINESS ARCHITECTURE

with Whynde Kuehn


Whynde Kuehn shares valuable insights on her new book about business architecture.


Charting an operational path as one of the original business architecture pioneers, Whynde Kuehn takes our audience on a guided tour of this foundational discipline for enabling end-to-end transformation and organizational agility. Bridging alignment gaps and connecting strategy to execution are enterprise necessities tucked inside the digital transformation era. Whynde has devoted her career to becoming a specialist in this business architecture arena. Join us for our fast moving and enlightening chat about Whynde, this discipline and her book. 


LOST IN THE SHUFFLE

Artist: Kid Rock

Track: “Born Free”

Released: 2010

WATCH PODCAST E151

EPISODE #150 - AIRED 9/1/2022

EPISODE #149 - AIRED 8/25/2022

EPISODE #149 - AIRED 8/25/2022

BRIDGING THE GAP BETWEEN SKEPTICISM & BELIEVABILITY

  

This “3 Biz Tips in 5 Minutes” episode examines how we can help our customers navigate the sea of misrepresentation on their journey to making accurate, and informed decisions.


Sadly, self-serving spin doctors and casual liars have invaded many aspects of life and business. Customers are becoming more cautious and confused about what to believe. Buyers want and need help avoiding the snares of false claims and imposters. This 3-in-5 show looks at how we can shine a light on truth by properly incorporating demonstrations, examples, facts, exhibits, analogies, testimonials and statistics. Thank you, Lanier Business Products!


LOST IN THE SHUFFLE

Artist: Manassas

Track: “Anyway”

Released: 1972

WATCH PODCAST E150

EPISODE #149 - AIRED 8/25/2022

EPISODE #149 - AIRED 8/25/2022

EPISODE #149 - AIRED 8/25/2022

STOCKTON UNIVERSITY CELEBRATES 50 YEARS

Reflecting with Jessica Chamberlain


Exit 44 on the Garden State Parkway carves a path to a unique destination responsible for birthing thousands of life-changing stories. 


Join Jessica Chamberlain (Class of ’20, ‘22) and Jeff Mason (Class of ’83) for reflections on the first 50 years of Stockton University. Jessica was a member of Stockton’s 50th Anniversary Commemoration project team. These dedicated students and professors embarked on capturing decades of personal stories that reveal the brand DNA of Stockton. Jeff and Jessica initially met as they collaborated on a 2020 article about hitchhiking during the SSC years. Always engaging, Jessica is a fun guest, and a wonderful ambassador for Stockton University. Please see our show notes for a collection of Stockton links. 


LOST IN THE SHUFFLE

Artist: Bob Dylan

Track: “Trust Yourself”

Released: 1985

WATCH PODCAST E149

EPISODE #148 - AIRED 8/18/2022

EPISODE #149 - AIRED 8/25/2022

EPISODE #148 - AIRED 8/18/2022

HOW DO OUR CUSTOMERS DESCRIBE US?


Do we give the question in this episode title enough thought? 


Our core values often take center stage during various phases of delivering the customer experience. What does our professional conduct communicate to customers, associates and teammates? This “3-in-5” installment invites us to look inward in an effort to establish, operate and demonstrate customer-pleasing values.


LOST IN THE SHUFFLE

Artist: Herman’s Hermits

Track: “I’m into Something Good”

Released: 1964

WATCH PODCAST E148

EPISODE #147 - AIRed 8/11/2022

EPISODE #147 - AIRed 8/11/2022

EPISODE #148 - AIRED 8/18/2022

3 BIZ TIPS IN 5 MINUTES 

New Series Launch


This new rapid-release series delivers three nuggets of proven and fruitful content designed to inspire proactive thought.


Please join us as we launch our new short-format podcast series. These new shows will consist of customer-pleasing and money-making concepts rooted in common sense. Each “3-in-5” episode is based on valuable insight from a collection of third-party influencers. Next, SimpleBiz360® simplifies and repackages these concepts based on decades of testing, applying and gathering customer feedback. We hope you like the end product? Thank you and enjoy our first “3-in-5” installment!


LOST IN THE SHUFFLE

Artist: Grand Funk Railroad

Track: “Footstompin’ Music”

Released: 1971

WATCH PODCAST E147

EPISODE #146 - AIRED 8/4/2022

EPISODE #147 - AIRed 8/11/2022

Episode #145 - AirED 7/28/2022

CLIENT-PARTNER SUCCESS

with Jessica Carroll

  

What are the threads of a customer-first culture that are necessary during the digital transformation? 


Jessica Carroll shares her background and touchpoints that provide the bedrock for her professional specialty. This episode speaks to the C-Suite community about building the correct framework to support successful client-partner programs. 


LOST IN THE SHUFFLE

Artist: Lenny Kravitz

Track: “Live”

Released: 1998

WATCH PODCAST E146

Episode #145 - AirED 7/28/2022

EPISODE #147 - AIRed 8/11/2022

Episode #145 - AirED 7/28/2022

LEAN SYSTEMS THINKING

with Hal Moran


How can we maximize customer value while eliminating waste?


How can we better understand the relationship of corporate components to the systems that rely on them? How can a “people matter most” philosophy build better systems that enhance the quality of the customer experience? Join us as Hal shares the core components of the “Lean Academy” program that he designed and taught within various corporate environments.  


LOST IN THE SHUFFLE

Artist: U2

Track: “I Still Haven’t Found What I’m Looking For”

Released: 1987

WATCH PODCAST E145

EPISODE #144 - AIRED 7/21/2022

EPIISODE #143 - AIRED 7/14/2022

EPIISODE #143 - AIRED 7/14/2022

THREE SERVICE MINDSETS THAT DELIVER GROWTH!

  

Join us for six minutes of content that could actually refresh and reenergize your customer service deliverables? 


We love a cool summer breeze, and that’s how we describe this show. Press play and listen in as you start prepping your breakfast. Next thing you know…you have three new money-makers before your coffee is done brewing, What a beautiful morning!


LOST IN THE SHUFFLE

Artist: The Rascals

Track: “A Beautiful Morning”

Released: 1968

WATCH PODCAST E144

EPIISODE #143 - AIRED 7/14/2022

EPIISODE #143 - AIRED 7/14/2022

EPIISODE #143 - AIRED 7/14/2022

WHAT SERVICE INTENTIONS ARE WE TELEGRAPHING TO CUSTOMERS?


Actions often speak louder than words. What about customer service telegraphing?


Many savvy customers are skilled at picking up behavioral tips about the good, bad or ugly service they are about to receive. These early-stage service signals can damage the transaction mojo and create bad customer experiences. As business operators, we need to identify these telegraphing patterns, eliminate them, and exchange them for healthy service signals. Join us as we ask multiple questions designed to bubble up some customer service improvement opportunities. 


LOST IN THE SHUFFLE

Artist: The Five Americans

Track: “Western Union”

Released: 1967

WATCH PODCAST E143

EPISODE #142 - AIRED 7/7/2022

EPIISODE #143 - AIRED 7/14/2022

EPISODE #141 - AIRED 6/30/2022

HOW CAN WE BECOME GOOD ROOM READERS?

  

Is reading a room more than just observing the body language of the people you are working with?


A recent trade show story painfully illuminates what can happen when business professionals don’t pay attention to behavior signals from customers. The art of reading a room is a skill set that can be learned. However, this can become less important if you plug in a simple, client-engagement protocol. This quick show delivers an old school practice that can become fresh, productive and profitable. 


LOST IN THE SHUFFLE

Artist: Crosby, Stills & Nash

Track: “49 Bye Byes””

Released: 1969

WATCH PODCAST E142

EPISODE #141 - AIRED 6/30/2022

EPISODE #141 - AIRED 6/30/2022

EPISODE #141 - AIRED 6/30/2022

3 BIZ TIPS IN 3 MINUTES


 Is this a perfect time to pivot our designs on retail packaging?


As if the pandemic shutdowns didn’t cripple retailers enough, now these businesses are left with the new frontier of unexpected challenges finding employees to work the floors. This presents an opportunity for manufacturers and wholesalers to help fill this gap and play a bigger role in retail success. How? The answer is tucked inside a few simple improvements to retail-ready packaging! Join us for a fast summertime show that serves up some constructive ideas.

 

LOST IN THE SHUFFLE:

Artist: Rare Earth

Track: “I Just Want To Celebrate”

Released: 1971

WATCH PODCAST E141

EPISODE #140 - AIRED 6/23/2022

EPISODE #141 - AIRED 6/30/2022

EPISODE #140 - AIRED 6/23/2022

ARE WE CARING FOR CUSTOMERS OR JUST PROCESSING THEIR BUSINESS?

  

“I feel like” is the opening phrase prefacing so many customer perceptions about buying experiences. As business operators, our goal is to ensure that the closing phrase contains a sentiment of satisfaction.  


This show explores many questions designed to get us to think about the experiences we create for customers. Are we truly rolling out the red carpet for customers? Do we value consumers as opportunities to smile and exceed their expectations, or are we telegraphing buyers that they are intrusions and interruptions? Are we orders takers or relationship managers? Are we thinking enough about how we make customers feel? Join us for a fast episode that covers many questions designed to stimulate customer-pleasing thoughts and ideas. 

 

LOST IN THE SHUFFLE:

Artist: Aretha Franklin

Track: “Think”

Released: 1968

WATCH PODCAST E140

EPISODE #139 - AIRED 6/16/2022

EPISODE #141 - AIRED 6/30/2022

EPISODE #140 - AIRED 6/23/2022

MAKING THE CORRECT MEMORABLE MOMENTS FOR CUSTOMERS

  

What kind of lasting impressions do we leave with our customers? Are these memories helping or hurting our businesses?


Do we knit our consumer interactions together with intentionality, deliberateness and customer-centric conscientiousness, or do we choose a random approach? This quick show asks many questions designed to create better transaction outcomes. Have fun sending out all those good vibrations! 


LOST IN THE SHUFFLE

Artist: Beach Boys

Track: “Good Vibrations”

Released: 1966

WATCH PODCAST E139

EPISODE #138 - AIRED 6/9/2022

EPISODE #136 - AIRED 5/26/2022

EPISODE #138 - AIRED 6/9/2022

CAPITALIZING ON BUSINESS DO OVERS


What’s done is done! However, the future sets the stage for us to change our approach, mindset and behavior to repetitive and like-minded business scenarios.


Similar situations afford us an opportunity to use lessons learned to favorably change the outcome of future business. Join us as we take an introspective trip around our offices to see how we can capitalize on improving our behavior when we encounter “DO OVER opportunities.


LOST IN THE SHUFFLE

Artist: Traffic

Track: “Shanghai Noodle Factory”

Released: 1969

WATCH PODCAST E138

EPISODE #137 - AIRED 6/2/2022

EPISODE #136 - AIRED 5/26/2022

EPISODE #138 - AIRED 6/9/2022

USING RELEVANCE TO BUILD STRONG BUSINESS RELATIONSHIPS


Customers value authentic vendors who demonstrate a genuine grasp for relevance and relatability. Digital footprints make this process easier than ever before. 


This show encourages “Search & Find” missions for convertible information nuggets that can be effectively woven into impression building fitness. Consumers and buyers tune into the “What’s In It For Me” (WIIFM) radio station. To find these coordinates on our FM dial, we must understand who the customer is, and what makes them tick? The digital landscape can become our effective liaison in discovering this information, establishing relevance, and building meaningful business relationships.  


LOST IN THE SHUFFLE

Artist: Blind Faith

Track: “Can’t Find My Way Home”

Released: 1969

WATCH PODCAST E137

EPISODE #136 - AIRED 5/26/2022

EPISODE #136 - AIRED 5/26/2022

EPISODE #136 - AIRED 5/26/2022

REPLICATING AND DUPLICATING SUCCESS

  

How can we identify and utilize the best ingredients for achieving business success? We suggest constant trips to the R&D Lab!


Rubbing elbows with best practices happens more often that we recognize. What if we were to heighten our curiosity for the business takeaways that can be uncovered through situational observations? Once these desired business behaviors are revealed, the next step is to use them in our businesses. We call this mindset the Replication & Duplication Lab! Join us for a quick jaunt through some thought corridors on ways to borrow successful business behavior from other companies.


LOST IN THE SHUFFLE:

Artist: Vanilla Fudge

Track: “You Keep Me Hanging’ On”

Released: 1967

WATCH PODCAST E136

EPISODE #135 - AIRED 5/19/2022

EPISODE #135 - AIRED 5/19/2022

EPISODE #136 - AIRED 5/26/2022

LISTENING IS WAY MORE THAN HEARING

  

Today we look at how over talking, interrupting, correcting and many more conversation tendencies can possibly cloud our ability to listen to customers. Listening is a core component of our ability to satisfy customers. However, there are many other factors that contribute to our success, or lack of success with making customers happy. Is it possible that good listening skills start with understanding how we sound to our customers? This episode examines listening to ourselves to better understand how we are projecting to our buyers.  


LOST IN THE SHUFFLE:

Artist: The Doobie Brothers

Track: “Listen to the Music”

Released: 1972

WATCH EPISODE E135

EPISODE #134 - AIRED 5/12/2022

EPISODE #135 - AIRED 5/19/2022

EPISODE #134 - AIRED 5/12/2022

REPLANTING BUSINESS PRINCIPLES IN COMMON SENSE PRINCIPLES


Has modern day commerce abandon many of the stalwart skill sets that once formed the nucleus of customer satisfaction? We travel a weekly path that attempts to uncover overlooked and ignored, customer-pleasing business principles rooted in common sense. We invite you to take a free ride with us for 10-15 minutes each week. We ask a lot of questions and share proven ideas designed to enhance the customer experience. Our goal is to assist you in growing your repeat and referral business.  

 

LOST IN THE SHUFFLE:

Artist: The Edgar Winter Group

Track: “Free Ride”

Released: 1973

WATCH PODCAST E134

EPISODE E133 - AIRED 5/5/2022

EPISODE #135 - AIRED 5/19/2022

EPISODE #134 - AIRED 5/12/2022

OUR CAREERS AS CREATIVE EXPERIENCES


Is your job a means to a paycheck, or a component of a creative experience? What is your attitude toward work? Harold Geneen, one of my third-party influencer favorites, gained an enthusiasm for almost everything he did. How? Because he viewed his work as an opportunity to find ways of improving. This mindset became an ingrained way of thinking. The daily lessons became yarns that wove together and became his personal tapestry. He simply embraced his career as a creative experience, and this approach sprouted endless enthusiasm. Pretty cool stuff! Join us as we explore a fresh way to view our daily work duties.  


LOST IN THE SHUFFLE

Artist: Black Oak Arkansas 

Track: “Jim Dandy to the Rescue” 

Released: 1971

WATCH PODCAST E133

EPISODE #132 - AIRED 4/28/22

EPISODE #132 - AIRED 4/28/22

EPISODE #132 - AIRED 4/28/22

HOW TO RETAIN MORE PROFITABILITY

  

Excessive variances! Consistent margin erosion! Unexplained losses! This episode explores ways we can avoid these occurrences and retain more of our hard-earned profitability.


My 32-company career has exposed me to various margin erosion events that were akin to letting money blow away in the wind. In addition, I have also been blessed by learning high-percentage margin retention from proven fiduciary influencers and best practice professionals. This show bottles up both sides of my career coin and blends it together with Q & A designed to assist in lighting the path of high profitability. Join us as we layout some margin retention concepts worthy of strong consideration.

  

LOST IN THE SHUFFLE:

Artist: Nitty Gritty Dirt Band

Track: “Mr. Bojangles”

Released: 1970

WATCH PODCAST E132

EPSIODE #131 - AIRED 4/21/22

EPISODE #132 - AIRED 4/28/22

EPISODE #132 - AIRED 4/28/22

WHICH SANDBOX SHOULD WE PLAY IN?


Is it crowded? Does everyone sound similar? Are we in the right competitive sandbox? Customers want to know what makes our companies unique. They want to invest in the benefits they will receive from purchasing our goods and services. If this is true, then why do so many of us continue to market “Cost of Admission” business offerings? Why do we continue to jump into crowded, tired and overused, echo chamber sandboxes? We invite you to flip the tables on conventional thought. “A breath of fresh air” is how one client recently described this sandbox shift. Try some new thinking with Episode #131! Thanks for tuning in.


LOST IN THE SHUFFLE

Artist: Rory Gallagher

Track: “Messin’ With The Kid”

Released: 1987

WATCH PODCAST E131

EPISODE #130 - AIRED 4/14/22

EPISODE #132 - AIRED 4/28/22

EPISODE #130 - AIRED 4/14/22

WHAT ADVOCATING FOR A CUSTOMER LOOKS LIKE?


How deep are we willing to dive to find solutions for our customers? Do we consistently deliver our best solution hunting efforts? Do we proactively pursue creative fixes for order issues? Do we roll open our welcome mats to embrace complex and time-consuming problem solving? What depth of “CANDO” is needed to successfully serve our customers? What do buyers expect, and want from their vendors when it comes to issue resolution? Join us as we examine critical questions on our path to advocating for customers.


LOST IN THE SHUFFLE

Artist: Tommy Emmanuel & Billy Strings

Track: “Workin’ Man Blues”

Released: 2018

WATCH PODCAST E130

EPISODE #129- AIRED 4/7/22

EPISODE #128 - AIRED 3/31/22

EPISODE #130 - AIRED 4/14/22

WHAT IS THE BEST QUESTION TO ASK A CUSTOMER?


What three words get the blue ribbon for being the best question to ask a customer?  Do our words demonstrate genuine care for customers? Do our buyers consider us to be great listeners? Do we enter into business conversations with an authentic interest for the lives of the consumers we serve? Do customers feel like another account number on a spreadsheet, or do they sense our appreciation for their business? Join us as for a quick look at a powerful opportunity woven into each one-on-one meeting. We are convinced that sharpening our human relation skills can pave the way for healthy, long-term business relationships that are grounded in sincere stewardship. Thanks for tuning in! 

  

LOST IN THE SHUFFLE

Artist: Willie Dixon

Track: “Spoonful”

Released: 1969

WATCH PODCAST E129

EPISODE #128 - AIRED 3/31/22

EPISODE #128 - AIRED 3/31/22

EPISODE #128 - AIRED 3/31/22

HOW DO WE ACCEPT A THANK YOU?

  

How do you react when someone gives you a sincere thank you? Expressing gratitude is a popular human relations topic often highlighted by business leaders. What about the flip side of the thank you coin? What is your response after receiving a statement of appreciation from a customer or co-worker? Are you a non-responder? Or do you volley back with an acknowledgement plus a boomerang thank you of your own? Join us for a quick exploration of this overlooked concept.


LOST IN THE SHUFFLE

Artist: Led Zeppelin 

Track: “Thank You” 

Released: 1969 

WATCH PODCAST E128

EPISODE #127-AIRED 3/24/22

EPISODE #128 - AIRED 3/31/22

EPISODE #128 - AIRED 3/31/22

EFFECTIVE EMAIL MANAGEMENT


If asked to teach young coworkers how to manage emails effectively, what would you include in your instructions? Carefully crafted business letters and memos are now relics. With over 25 years of use, the speed, ease and instant access of emailing rules the commerce landscape. Did we also retire communication professionalism in our rapid migration to emails? Maybe! But what if our communication actually got better? In many ways it did, and in some ways, it fell victim to the “Casual Era” of modern commerce. We will not attempt to challenge the way anyone writes an email. However, we do want to ask a bevy of questions about the management of electronic mail.    


E127 looks at the roles of email AUTHOR, RECEIVER, PASSENGER and ADMINISTRATOR. What are your Personal Operating Procedures (POPs) for managing these communication responsibilities? We ask dozens of questions designed to assist in reflection, and maybe some shifts in operational direction! Enjoy and thank for tuning in.  


LOST IN THE SHUFFLE:

Artist: The Hollies 

Track: Live - BBC Compilation 

Released: 1969 

WATCH PODCAST E127

EPISODE #126-AIRED 3/17/2022

EPISODE #126-AIRED 3/17/2022

EPISODE #126-AIRED 3/17/2022

SEEING THINGS THROUGH

  

Is the Achilles’ heel of business the failure of seeing things through? We believe it is! We come to that that conclusion by watching, listening, processing, measuring and managing business situations for over 30 years. The lessons tucked inside situational observations are enormous. As business professionals, we just need to listen and keep our eyes open.
 
The biggest complaint we hear at SimpleBiz360 is that vendors, suppliers and service providers engage in the “Red Zone Tug” (RZT). What is this? How can we avoid being part of the RZT movement? What can we gain by being doers and finishers, independent of customer pestering, poking, pushing and pulling us across the finish line? Let’s hang up our RZT cleats once and for all. Let’s change the trajectory of our companies starting tomorrow. Join us for an honest and direct show. The RZT is the biggest problem facing businesses today!


LOST IN THE SHUFFLE

Artist: Allman Brothers

Track: “Dreams”

Released: 1970

WATCH PODCAST E126

EPISODE #125-AIRS 3/10/2022

EPISODE #126-AIRED 3/17/2022

EPISODE #126-AIRED 3/17/2022

ACHIEVING PEAK PERFORMANCE WITH THOUGHTFULLY FIT®

  

Darcy Luoma joins us to share her journey creating and test driving Thoughtfully Fit®. As Founder and CEO of Darcy Luoma Coaching & Consulting (DLCC), Darcy is a Master Certified Coach that creates high-performing people and teams by clearing the hurdles--and people problems--that get in the way of peak performance. Enjoy the honesty, transparency, relatability and high-energy that Darcy brings to the microphone.

  

LOST IN THE SHUFFLE

Artist: Keala Settle

Track: “This Is Me”

Released: 2017

WATCH PODCAST E125

EPISODE #124-AIRED 3/3/2022

EPISODE #126-AIRED 3/17/2022

EPISODE #123-AIRED 2/24/2022

COSTLY IMPRESSIONS THAT AFFECT BUYERS 

 

How can we avoid casting costly impressions that affect buyers? Reasons for, and ideas opposed play a huge role in the decision-making process. However, their odd relationship to one another is almost never discussed. In this episode we take you on a quick journey into the mind’s eye, and how these two concepts form a rigid, T-bone that determines many outcomes. We sincerely hope the next 12 minutes can tickle your thought process, and provide a fresh perspective on ways to achieving better results with buyers?


LOST IN THE SHUFFLE:

Artist: Fleetwood Mac

Track: “Bare Trees”

Released: 1972

WATCH PODCAST E124

EPISODE #123-AIRED 2/24/2022

EPISODE #123-AIRED 2/24/2022

EPISODE #123-AIRED 2/24/2022

ATTRIBUTES THAT MATTER

  

Blow by the competition by communicating attributes that matter! Do potential customers know what makes your business unique? Do you spend too much time beating the “price of admission” drums? Have you ever considered ways to play in a less crowded sandbox? Are you active in hallmarking? Join us as we look at ways to identify, harness, prove and communicate uniqueness that customers will pay for. 


LOST IN THE SHUFFLE

Artist: Bob Dylan

Track: “Blowin’ in the Wind”

Released: 1962

WATCH PODCAST 123

EPISODE #122-AIRED 2/17/2022

EPISODE #123-AIRED 2/24/2022

EPISODE #122-AIRED 2/17/2022

BAD BUYING DECISION


How can the mind’s eye convert the perception of a bad buying decision into a good investment? Do our customers buy and invest, or are they sold and persuaded? Is there a logical, understandable, and simplified buying process the average consumer goes through before arriving at a favorable decision? If so, what are the buying phases, and how can a business use this information to create better transaction experiences? Join us for a trip on the Transaction Tollway as we travel in the investment lane.   


LOST IN THE SHUFFLE 

Artist: Credence Clearwater Revival 

Track: “Ramble Tamble” 

Released: 1970 

WATCH PODCAST 122

EPISODE #121-AIRED 2/10/2022

EPISODE #123-AIRED 2/24/2022

EPISODE #122-AIRED 2/17/2022

HITTING "SEND" BY MISTAKE

  

Snow globes are great reminders that we can stop hitting “Send” by mistake. What did I do? I cannot believe I actually sent that! Emotions. Anger. Frustration. Endorphin overload. Excess coffee. For whatever reason or reasons, most of us have hit the proverbial “Send” button, only to wish we could have a redo on that email. Join us for this noggin-nudging episode, as we look at using snow globes to improve our communication skills. Seriously!

  

LOST IN THE SHUFFLE:

Artist: The Doors

Track: “Waiting for The Sun”

Released: 1970

WATCH PODCAST E121

Episode #120-AirED 2/3/2022

Episode #119-AirED 1/27/2022

Episode #119-AirED 1/27/2022

PROVIDING QUALITY ANSWERS

  

Providing quality answers to customer questions is necessarily unavoidable when businesses pursue excellence. In these 16 minutes we invite you to examine how your company manages these elements of customer service?

What is the answer depth you supply for teammates and customers? Do you have set protocols for processing questions and arriving at answers? Do your customers get different treatment than teammates? Join us as we discuss a topic that is essential for serving inquisitors successfully. 


LOST IN THE SHUFFLE

Artist: Bob Dylan

Track: “Blowing in The Wind” (Live)

Released: 1962

WATCH PODCAST E120

Episode #119-AirED 1/27/2022

Episode #119-AirED 1/27/2022

Episode #119-AirED 1/27/2022

NO NAME CUSTOMERS

  

No name customers deeply desire to be addressed by name. Will modern businesses attempt to avoid the no name trend, or will "Hey" continue to start 50% of our business discussions?


What happened to us? Why are lazy, generic name substitutions so prevalent? Imagine how many of our customers feel slighted by our lack of using names? Imagine how they feel to see their success increase, yet they hear the value and importance of their name decrease. Imagine the oddity seeing their net worth blossom, and simultaneously their name begins to fade away like a summer flower wilting with the onset of autumn. Let’s do a REBOOT on this! Join us as we stir the soup pot with one ingredient that can help bolster long-term customer relationships.


LOST IN THE SHUFFLE

Artist: “Shirley Ellis”

Track: “The Name Game”

Released: 1964

WATCH PODCAST E119

Episode #118-AiRED 1/20/2022

Episode #119-AirED 1/27/2022

Episode #118-AiRED 1/20/2022

POOLSIDE WITH ADAM ADAMS


What’s really under the water line in the podcast swimming pool?

 

Are you contemplating dipping your toes into the podcast pool? Or, are you ready to dive in headfirst? Do you plan on a long swim, or will you quickly exit if the water is too cold? Maybe you're still in the chin-rubbing stage of your podcast decision process? Wherever you are in your podcast journey, we invite you to tune in and hear what Adam Adams has to share. Affectionately known as “Triple A”, Adam is the founder of a company that can help you launch, grow, manage, and monetize your own podcast show. Grab your swim suit, microphone and towel for a poolside chat that explores what’s actually under that water line!


LOST IN THE SHUFFLE

Artist: Matisyahu

Track: “One Day”

Released: 2009 

WATCH PODCAST E118

Episode #117-Aired 1/13/2022

Episode #115-Aired 12/30/2021

Episode #118-AiRED 1/20/2022

FIRST IMPRESSION FITNESS


Did you ever want a redo on a first impression? E117 looks at this question in a fast and fun show.
 
Join us as we visit the First Impression Fitness (FIF) Gym for a little workout. Today we focus on the 3V equipment to sharpen our skills on making new acquaintances. Remember when Casual Friday came onto the scene? It seems like that turned into casual week, and then casual year. Have we let the casual mindset invade our opening, human-to-human dialogue? Did we lower our first 30-60 second bar? Have we become too lazy with our first impressions? I know my answer to these questions. Have some fun answering these, and we hope our 16-minute workout pays dividends!  


LOST IN THE SHUFFLE

Artist: “The Mamas & The Papas”

Track: “I Call Your Name”

Released: 1966

WATCH PODCAST E117

Episode #116-Aired 1/6/2022

Episode #115-Aired 12/30/2021

Episode #115-Aired 12/30/2021

TO STIR WITH LOVE 

   

What if “Questions” could dramatically enhance your personal and professional life?
 
What do you do with questions? Do you ignore them, or hunt for answers that could become agents of change? Our weekly show asks personal and professional chin-rubbers that only you can answer. We present some proven suggestions, but we don’t claim to be the answer guru.
 

The new business frontier is experiential. This atmosphere is imposing necessary changes in ways that professionals serve and satisfy customers. We want to talk about these changes, stir your thoughts, and seek revisions suitable for the new frontier.
 

If you want better results, more long-term customers, and a spike in repeat and referral business, then please join us as we address meeting these goals through improving HOW business is conducted. Our mission is to assist you in unlocking, small, easy-to-implement, proven, low-cost modifications that lead to positive growth. Episode #116 packs plenty of questions!


LOST IN THE SHUFFLE

Artist: Bachman Turner Overdrive

Track: “Takin Care of Business”

Released: 1973

WATCH PODCAST E116

Episode #115-Aired 12/30/2021

Episode #115-Aired 12/30/2021

Episode #115-Aired 12/30/2021

PROSTATE CANCER MEETS MR. LAUGH-A-LOT - An interview with Matt Bright


Prostate Cancer came knocking, and Matt Bright answered the door with a unique response. Stage 4 cancer led Matt Bright to Johns Hopkins Proton Therapy Center for 40+ days of treatment. To the surprise of everyone at the center, this patient came in blazing a smile, and left a trail of smiling faces upon his exit! Join us as this multiple business entrepreneur, father, husband, coach and God-fearing man handled his wrestling match with cancer. This is a wonderful story for sharing with anyone who is battling cancer. 

  

LOST IN THE SHUFFLE

Artist: Peter Gabriel

Track: “Solsbury Hill”

Released: 1977

WATCH PODCAST E115

Episode #114-Aired 12/23/2021

Episode #114-Aired 12/23/2021

Episode #114-Aired 12/23/2021

UNPLUG THE VACUUM!

  

E114 is faster than the time it takes you to vacuum the front foyer! Is your “INBOX” filled with 4,879, unhighlighted emails indicating they are “READ?” The busier we get, the easier it becomes to view emails and never act on them. Just think of all those puzzled and sad customers, associates and vendors who keep looking for our return volleys? Isn’t it better to give than receive? Let’s have some fun with these next six minutes. Merry Christmas!  

  

LOST IN THE SHUFFLE

Artist: The Crystals

Track: “Rudolph the Red Nosed Reindeer”

Released: 1963

WATCH PODCAST E114

Episode #113-Aired 12/16/2021

Episode #114-Aired 12/23/2021

Episode #114-Aired 12/23/2021

THE ENTREPRENEURIAL PASTOR

An interview with Cory Ball

  

Church planting is the unique intersection where a calling from God meets every business scenario imaginable! Pastor Cory Ball shares his personal journey on starting Redemption Church in Kirkwood, MO. His wit, passion, knowledge and enthusiasm combine with his superb storytelling for an entertaining, informative and fun show. 


LOST IN THE SHUFFLE

Artist: Needtobreathe

Track: “Who Am I”

Released: 2020

WATCH PODCAST E113

Episode #112-Aired 12/9/2021

Episode #114-Aired 12/23/2021

Episode #112-Aired 12/9/2021

FEAR NOT...

  

Is F.U.D. dominating your personal headlines in 2020-2021? Are you wrestling with how to find peace, rest, comfort, assurance, truth and hope? We invite you to open your arms and hearts to how God can answer these questions. My answers were delivered on December 24th, 1987 in Princeton, New Jersey! I hope this is your year to receive what God intended as His gift for you. Merry Christmas!  

  

LOST IN THE SHUFFLE

Artist: Steven Curtis Chapman

Track: “The Invitation”

Released: 1999

WATCH PODCAST E112

Episode #111-Aired 12/2/2021

Episode #110-Aired 11/25/2021

Episode #112-Aired 12/9/2021

PEOPLE WITH DISABILITIES & THE WORKPLACE FRONTIER


Steve Schenck & Steve Spencer

  

People with disabilities have a powerful business message that SimpleBiz360™ Podcast is honored to air on our show. People with disabilities are enthusiastic, well-prepared, highly-qualified and ready to share their professional skills with potential employers! 


Steve Schenck and Steve Spencer lead us down the road of understanding during this unique broadcast. Steve & Steve work for Paraquad, a St. Louis based company founded by Max Starkloff. Max was a vital member of the lengthy civil rights movement that gave birth to the Americans with Disabilities Act (ADA) in 1990. 


Our hope is that this broadcast can be used for many decades as a tool for potential employers and people with disabilities. 


LOST IN THE SHUFFLE  

Artist: U2

Track: “Bad”

Released: 1984

  

Artist: Chris Cornell

Track: “Ava Maria”

Released: 1997

WATCH PODCAST E111

Episode #110-Aired 11/25/2021

Episode #110-Aired 11/25/2021

Episode #110-Aired 11/25/2021

WORDS MATTER

  

Is careful word selection worth the time and effort in this “New Frontier” business world? My book editor really taught me the significance of being deliberate with each word. During our eight editorial rounds I learned how to write more powerfully with less text. Our goals centered on word count reduction and word selections. The intended result was a fast and enjoyable reading experience. Customers also appreciate this same effort from vendors. Join us as we stir the mind with some thoughts and ideas about words and editing correspondence. 

 

LOST IN THE SHUFFLE

Artist: REO Speedwagon

Track: “Time For Me To Fly’”

Released: 1978

WATCH PODCAST E110

Episode #109-Aired 11/18/2021

Episode #110-Aired 11/25/2021

Episode #110-Aired 11/25/2021

DIRECT BEATS DEFLECT

  

How do we answer customer questions? Whether our responses are simple, tough, unwanted or uncomfortable, we suggest using a direct method that conveys what the customer deserves to hear. Abandon the crafty Spin Doctor methods and leave those for the political and media arenas. Additional repeat and referral transactions await those enterprises who are truthful, to the point and transparent. 


LOST IN THE SHUFFLE

Artist: The Beatles

Track: “Think For Yourself’”

Released: 1965

WATCH PODCAST E109

Episode #108-Aired 11/11/2021

Episode #108-Aired 11/11/2021

Episode #108-Aired 11/11/2021

HI-VIZ VOICES


 What is the biggest problem in business today? The answer has not changed in over 30 years. Yesterday it cropped up eleven times in seven minutes. Why do we keep losing momentum by wrestling the same bear over and over! This is a rapid-fire show with a call to action for an executive exercise! This show can change your business overnight! 


LOST IN THE SHUFFLE

Artist: Deep Purple

Track: “Space Truckin’”

Released: 1972

WATCH PODCAST E108

Episode #107-Aired 11/4/2021

Episode #108-Aired 11/11/2021

Episode #108-Aired 11/11/2021

GIVE & GO

  

Can we reshape business results by removing one word from our company vocabulary? Join us as we consider the impact of exchanging a negative action verb with an uplifting, positive word. Imagine if 2022 could be highly productive because of one, small, easy and compelling improvement? Thanks for spending these 12 minutes with us. 

  

LOST IN THE SHUFFLE

Artist: Supertramp

Track: “Give a Little Bit”

Released: 1977

WATCH PODCAST E107

Episode #106-Aired 10/28/2021

Episode #106-Aired 10/28/2021

Episode #106-Aired 10/28/2021

PREPARING CUSTOMERS  


Do we deliver enough proactive information to our customers? Managers must be able to manage effectively. To do so, decision makers need good information. Do we actually equip customers with enough order variables? Are we communicating all the curve balls that can have an impact on the results buyers are expecting? Take a quick spin with us as we discuss preparing customers with better information.


LOST IN THE SHUFFLE

Artist: Dusty Springfield

Track: “Little By Little”

Released: 1966

WATCH PODCAST E106

Episode #105-Aired 10/21/2021

Episode #106-Aired 10/28/2021

Episode #106-Aired 10/28/2021

COOLING THE BOIL

  

Seasoned with some “Jersey” spunk and passion, this fast-paced show will remind us that headaches, aggravation and careless order stewardship are NOT what buyers pay for! 


Please join us as we glance at the two sides of common business perceptions! We invite you to flip the script on potential customer anger and disappointment. The new commerce frontier demands quality transaction experiences. This episode will help! Our zippy broadcast clocks in at 10:13, and as you will see and hear, I had enough coffee for all of us! 


LOST IN THE SHUFFLE

Artist: Yardbirds

Track: “Shapes of Things”

Released: 1966

WATCH PODCAST E105

(636) 399-8076 / jeff@simplebiz360.com

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